A creative studio working across strategy, direction and experience in print, events, education and digital, for fashion, retail, wellness and cultural clients. I run each engagement from the first proposal to the close, and the best ones turn into the next scope.
Studio Bebecito, formerly A+K Studios · Los Angeles Relaunched with a cofounder, July 2026
Scope
- Proposals and pitches. A proposal, presentation and pitch for each phase of each client project.
- Kick-off and control. Set scope, deliverables and schedule at kick-off, own the budget, and stay the client’s day-to-day contact through delivery.
- Close. A client debrief at the end of every project.
- Freelancers. Bring in specialists when the budget allows, currently an illustrator on a digital project, and coordinate them alongside the client and our team.
- Scope expansion. An art direction brief for a consumer dating app grew, two weeks in, into a redesign of the entire interface, then copy, additional screens, a website, App Store and Google Play submission, an influencer marketing plan, PR strategy and a beta launch event. I was client liaison and project manager between the founder, our team, a development team in India, her advisors and outside designers.